Live 60-Min Workshop — Thursday, April 30th · 12pm PST / 3pm EST
Plus — how to stand out in a saturated wellness space, even with a small audience. Live with Gina Harney + lifetime replay access when you register.
Doors open at $44 → $97 → $197
Buyer behavior is changing in 2026…
There is more content, information, education, and AI-generated everything than ever before. And yet — people are still buying from people. Not the most qualified. Not the most polished.
But the ones they trust, relate to, and feel connected to.
If your personal brand isn't clear, your audience doesn't know who you help, what makes you different, or why they should work with you. And when people are confused? They don't buy.
"The practitioners who build thriving online businesses aren't the most credentialed — they're the ones with a brand people feel connected to."
— Gina Harney, The Fitnessista
A strong personal brand is becoming non-negotiable for your business — and this workshop gives you everything you need to build one that actually works.
Workshop curriculum
This is a full-on strategy workshop where you'll learn the exact framework Gina uses in her own business — and with her clients.
So your audience instantly "gets" what you do — and knows exactly why they need to work with you.
Discover the things that make you memorable and magnetic — the lived experience and perspective that only you can bring.
Move beyond educating and start creating content that builds real relationships — the kind that lead to clients, not just followers.
Learn the brand signals that make people feel ready to buy — so you're not constantly convincing, just consistently converting.
Use your personal brand as the engine behind multiple revenue streams — affiliate partnerships, coaching clients, and program sales.
Bring your real questions. Get real answers. Gina reviews brand stories and messaging live on the call — no gatekeeping.
Wellness
& Business
since 2008
Your host
I'm an integrative health practitioner, longtime wellness blogger, and the creator of fitnessista.com — a community I've been building since 2008.
I know what it's like to pour your heart into your work and still struggle to communicate your value online. Over the years, I've built a brand that has opened doors I never imagined possible — and I created this workshop to hand you the exact framework I wish I'd had from the start.
I believe your brand should feel like the truest, most polished version of you. Not a performed version — the real one. That's exactly what we build together.
Founding price — limited time
Live 60-minute workshop + lifetime replay access. The price rises every day — lock in the lowest rate now.
Full live workshop access • Lifetime replay • Personal Brand Blueprint workbook • Live Q&A with Gina
✦ 100% satisfaction guarantee — if you show up and do the work, you'll leave with a brand you're proud of.
What comes next
The Personal Brand Blueprint workshop is the first step in a clear path designed to take you from hidden gem to fully-booked practitioner.
Build your brand voice, story, and positioning in one powerful session.
After the workshop, you'll be invited to book a complimentary call to map out your content strategy — tailored to your new brand.
For those ready to go all in — a deep-dive mastermind experience focused on building sustainable, joyful revenue from your expertise.
If that's you, the workshop is your perfect starting point. Show up, do the work, and you'll leave with more brand clarity than most practitioners ever achieve.
Don't wait — prices rise daily
Join the Personal Brand Blueprint workshop and walk away with a brand voice, a story, and a strategy that turns your content into income — and your audience into clients.
Yes! I Want My Brand Blueprint — $44Price increases to $97 tomorrow, then $197 on day 3. No fluff. No gatekeeping. Just the real strategy.